I can’t wait for the “GenZ are killing the restaurant business!” headlines.
To late us millennials already claimed that. Pretty sure we killed restaurants around the same time we killed movie theaters, trade schools, and domestic beer.
I barely eat at chain restaurants anymore, and the last time I did (at the Keg with a gift card) it was way better than it was 5-10 years ago, presumably because they’ve had to actually compete with good local restaurants nearby to win customers over.
RIP Chain Restaurants, killing them was the best thing that’s happened to them.
Yeah some places have gotten better and can be a pretty good deal. I’ll do olive garden and they give you a salad and bread sticks with your entree, do carry out and have 2-3 meals for about $20 depending on what you get. Just have to have the right expectations.
Domestic beer?! If there is one impressive thing millennials have accomplished so far, it’s putting a brewery in every neighborhood of every major city in the western world. Locally brewed beer has been having a really good couple of decades.
Domestic is typically classified as beer like Budwiser and Miller. You’re describing craft beer which as you said it’s doing great… For IPAs
gonna be honest “domestic” beer deserves to die
Hot take, Coors Light is better than the thousands of IPAs that seemingly occupy 95% of the craft beer market. Also, and maybe this is less controversial, I can get 36 cans of Coors Light for the price of 12 IPAs, and my mouth will be happier with each can of the Coors. Honestly, beer is a rental anyway, why drink IPA when there are Belgian ales, pilsners, and cervezas?
Because I like IPAs more? I’ll fully admit that the market is way over saturated with the style, but people do still enjoy them.
I actually don’t get the criticism of the generic domestic beers like Budweiser, Coors, Miller, etc. They don’t taste bad at all, are actually drinkable, and have a higher ABV than anything outside of a hard cider or an IPA. If someone put a craft IPA and a can of Bud Light in front of me and asked me to pick one, I’d take the Bud every time because at least I will enjoy it more than trying to choke down the bitter craft brew.
As an Australian i support this position. In the US market.
As long as you like IPAs
While it’s true that IPAs are most common, there are plenty of choices, especially at this time of year when everyone makes a Marzen, then a pumpkin, then a holiday ale. One of the reasons I like my local brewery is the variety of styles they make
In my fridge right now
- marzen
- “festbier”, spiced German ale
- Boch
- esb
- and of course an ipa
I know this - my husband is actually a small batch brewer himself - but IPAs very much dominate the market, which is what i was poking fun at
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It’s because IPAs are stupid fast to make. As a home brewer I can have an IPA done inside two weeks. That Scotch ale? It’s probably close to done and has been sitting for 4 months. And don’t even get me started on posters and stouts.
It’s the only legal way to kill ourselves and it tastes better than smoking.
I don’t know if Millennials get credit for that. The legislation allowing it was signed by Jimmy Carter before these kids were born, and us X’ers did a lot more to get the industry established
Well we killed chain restaurants… Mainly because nobody can afford to waste our money on microwave crap when we can make better food at home
Well yeah, but they’ll move on from millennials at some point! Soon everything will be gen z’s fault!
Gen z killed " millennials killed" articles
What will the lazy boomer authors do now? Won’t someone think of them?
boomer
The author of this article, specifically, Chloe Berger, is in her twenties. Maybe early thirties. The youngest Baby Boomers are in their late sixties. They aren’t, generally speaking, working anymore. Pretty soon you’re gonna have to find a new age group to be your boogeyman. I assume it’ll be Gen X.
Fair enough, it’s just a stupid take then.
Or maybe I call out Zoomers and make them my boogie man. Yeah, that’s what I’ll do 😁
Or you could hate people for their actions and not for how old they are. Your call.
If you’d only bought fewer iPhones and avocados you could have bought a 5 bedroom house with 3 garages, a pool and a white picket fence and take a holiday abroad twice a year. You just need more discipline, pull yourself up by the bootstraps*!
*I am now going to research what bootstraps are.
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Gen Z discovers the joy of home ownership lol
Gen Z discovers the joy of revolution
unlikely
Too soon
Gen Z is cooking more and shopping less as they struggle to
achieve financial successsurviveFTFY
Fuck, what about millennials? Those guys been fucked even longer.
Edging up to that 4th “once in a lifetime” economic collapse.
We are no longer the main protagonists :(
Captain Phillips meme,
Millennials: “Look at me. I am the boomer now.”
I feel like “Boomer” has lost all genuine meaning and really has just become “anyone over 40.” Pretty soon Gen X will be the new Boomers and Gen Z and Gen Alpha will pivot to blindly loathing them and blaming them for climate change and the myriad atrocities of capitalism.
I think it still has meaning. Just not the same meaning it had 10ish years ago. “Boomer” has transcended description of a particular generation and now refers to a general set of real or perceived attitudes and behaviors.
I know you’re attempting to explain the usage of the term, not defend it, but for those who are, I feel like that’s a slippery slope and that in other contexts reappropriating an otherwise neutral signifier into what is functionally a slur would immediately be identified as unethical. It’s like people using “gay” to mean “stupid” or “uncool.” And, for anyone outraged at the comparison, no, sexual orientation and a person’s age aren’t the same thing. But they’re both facets of people that are beyond their individual control and ageism is a genuine form of discrimination.
That’s because we are starting to fill their spots so they are being careful now.
Calm down, there is plenty of fucking for everyone.
We’re just hiding in the shadows silently eating avocado toast hoping the next generation will fix it because I think we broke it more.
This made me laugh… but then it made me sad.
(And as a gen z who has no f-ing clue what to do, it makes me scared. Is there room for one more in the corner?)
Our groceries cost as much as ordering in food did 5 years ago.
We barely did as it was too expensive, the future needs some drastic adjustment otherwise some bad shit is going to happen.
Bad shit is already happening. How many more wars need to flare up, how many more inches does the sea need to rise, how many more acres of forest need to burn, how many more mass shootings, how many more people need to reach a point where working a full time job isn’t enough to cover rent… I could easily go on. This isn’t a future thing anymore. This is all happening now.
I know, right? Millennial, here. I eat out more often than I cook. I should probably be doing what the Zoomers are.
I make my own bread now 😭
Ay that’s pretty cool! Is it hard? Do you do it for fun, or cause it’s cheaper? The crying emoji has be leaning toward the latter, but I thought I’d ask
It was originally for fun but it turned out to be so easy that I just do it now. It’s insanely cheap if you buy flour in bulk or get it on sale. I started with an easy recipe called something like “40 minute hamburger buns” and kinda went from there. You can also freeze dough which is nice if I want to make bread for the week but still have it be fresh. I just plop it on the counter and toss it in the oven once it’s done defrosting and rising a bit.
If anyone takes anything away from this comment I hope it’s that fresh bread is very easy to make and so worth it. If you don’t have bread pans just make it into a lump and bake up a bread round or smaller lumps for rolls. If you don’t have yeast but you do have flour you can make a starter out of it that’ll replace yeast in recipes. It takes a bit but you can keep it alive forever by just giving it more flour and your bread will eventually develop its own unique flavor.
Bread is such an accessible and forgiving food that anyone can learn to make. I don’t know how it got a reputation for being difficult to make in the first place. Kneading kinda sucks but it’s just a few minutes out of the day and you get bread!
Millennials are still struggling. It’s just that this article wasn’t about us.
On the bright side I can make pizza from scratch and meal prep virtually guarantees I get the macros I need for the gym.
Yeah, I’m doing better off than most of the people I knew growing up, but I too have been looking at buying the cheapest of everything.
Great Value brand is getting the majority of my purchases these day. Just looked at my cabinet shelf, 18 GV brand items, 2 others (maruchan, rice a roni).
Also cut back on any drinks that don’t come out of my faucet (excluding coffee grounds and milk for the coffee).
Media being out of touch with reality while being bootlickers of the wealthy will never stop being funny.
They are owned by the wealthy.
demand better kitchens and kitchen storage in rentals.
it is a fucking joke out here
You guys got rentals?
wtf, financial success?
Not sure i know what that is, but it seems a pretty depressing goal to have.
Could be worse though.Should be “financial security” imo.
The prospect of not even being able to afford a “cheap” roof over my head scares me regularly.
Now you know why the boomers raise the rent to the point where it makes everyone but themselves miserable. They consider it financial success, where normal people consider it ruthless exploitation.
Better to talk about how they shaped zoning laws and other procedural matters to block the development of new housing for decades and decades.
Sure, the market price of housing is disgustingly high and you can say that it’s exploitative to actually charge it, but a much better question is to ask why the market price of housing got so high to begin with, because the answer to that is more complicated than landlords just asking for as much as they can get. They’ve always done that, so why as has that ceiling price exploded so much in recent decades? That’s where you can start to find actual solutions.
Um no. It’s still just greed. Greed grows, prices rise. Making shelter a commodity and a means of financial growth and security was the original sin.
Okay, but did something happen that suddenly made people become more greedy? Are people in West Virginia simply not greedy? Did NYC landlords have a brief change of heart in 2020 when they allowed prices to fall, only to suddenly rediscover greed in 2022?
Again, how did it come to pass that shelter became a commodity? What things changed that resulted in it becoming a productive investment?
Greed isn’t a useful explanation because people have always been greedy and always will be.
did the US have more rent controlled areas in central business districts - i guess that would vary by state/county/city?
In the UK there was a lot more rent controls in 40s-60s ish (then varying a bit over 70s) but basically was abolished entirely in the (mid-late) 1980s.
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Cooking is expensive now too. I’m paying pre-covid eating out prices to cook food at home, and I shop cheap. $80/week if I really hit some savings to feed just myself.
i just started trapping and gathering in the city
Is this a joke? It’s hard to tell these days
Are you in Canada or the US? I moved from Canada (Toronto) to Germany, and it’s night and day how much less I spend on groceries.
I went from shopping at No Frills in Canda to Lidl/Aldi in Germany, and I spend half as much as I used to. At least in Canada, it’s really disappointing to see how Loblaws has managed to get away with so much price gouging.
I’m in the US.
See if you have an Aldi near you. They are the cheapest grocery store I’ve been to in the US. I cook/prep 3 meals a day for only ~$40/week.
Problem with Aldi is all their produce sucks.
Shit goes back in like 2 days.
I just got back from vacation there and yeah groceries in Germany are like half price of Canada. And salaries are higher too.
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Yes please all come here and ruin the prices further /s
Prices increased over the last year or so justified by energy prices but in reality it is the profit margins of the supermarkets. Thanks for the inflation Aldi!
Yep part of why I’m moving to Germany next year is the cost of living is so much more reasonable. Groceries costed me just around $25/wk when I was studying abroad. Can’t beat that.
Correction: “Gen Z is cooking more and shopping less as they get vastly underpaid”
Aren’t we all? The price of everything has gone up the past few years.
Sometimes I have to go to the fucking food bank- I guess you could say I’m shopping less
I guess that is kinda like shopping but sad?
With all the food bank demand I wonder when companies will try and get in on it (like walmart and thrift stores)? Maybe they will make you watch ads while waiting in line? (For you to spend your non existent money on?)
don’t give them ideas man
We call it microshopping.
If you watch this ad and click on which of these images looks like a semaphore you get 100 grams of rice!
Quality boring dystopia material
Cooking helps you save money, eat better, and can be entertaining. I’ve started to really get into recently.
Yeah I feel like the headline is intentionally bait-y here.
Eating out adds up fast, and if you’re on a limited budget, of course you’re going to start cooking more. Even if we’re generous with the word “cooking” to include things like cereal and sandwiches. And of course you’re going to reevaluate your shopping when money is tight. Lock down to the essentials to stretch that paycheck.
The people who complain about their finances while simultaneously eating out 3x a day and buying shit they don’t need are digging their own holes. Spend the money on shit you DO need and save the rest.
Peanut butter and banana sandwiches have become a staple for me over the last couple years. So long ordering out every day. I hate cooking.
Same. I tried doing the meal kit things to make it a bit less painful but I just really really hate every part of cooking. I’d rather do dishes for an hour every day than cook.
Sounds like y’all want one pot, sheet pan, or dump meals. Those meal kits give you a bunch of cooking to do so you don’t feel like you wasted your money. Cooking everything at once does restrict you somewhat, but not as much as just eating sandwiches.
I hate cooking too… The secret is, you don’t actually have to put in love or care to achieve a good result.
You just have to optimize
My boomer mother only knew how to heat up frozen foods or follow the directions on the box, so what really helped me learn to cook was Good Eats. Watch it and make the food. Many of the recipes were retooled by Alton Brown and are on his website for free (with no annoying monologues before each recipe). The rest are on Food Network’s site.
It’s better for the planet too.
Not the way I cook. Can I interest any of y’all in some exhaust pipe s’mores?
Mmmmm, I can really taste the rich fuel-air mix. The 91 octane is divine.
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Also: It’s smth to do during small parties, hanging out with friends, dates et cetera.
Roses are red, Violets are blue, Our future ist burning, I am serious look at that shit.
You’re learning the skills that none of the humans with the steering wheels can seem to muster - like sticking to a budget.
Now, the questions are:
- when a steering wheel falls into your lap, will you lose your sense of budgeting?
- will you manage to pass this sense to other humans?
Wdym by steering wheel?
People in power. They die. You’ll inherit it.
Ah thanks
That’s not a bad thing, actually I’d call that a success minus the financial struggles.
I dunno. I read it as “Gen Z is poor” and it pisses me off because its true. It seems like a trend where the rich get richer and the rest of us get just enough to scrape by so we’ll show up to work.
That’s obviously what they are trying to get across but they affiliate it with something that isn’t bad at all and people should be doing either way, financially stable or not. It’s kind of a weird argument to say that Gen Z are poor, because it might also mean that they are just consuming more consciously by cooking themselves. There’s clearly ways of telling they are poor without this ambiguity.
You will own nothing and be happy
We’ll rent you anything you need!
That’s the goal, and poor people are proud to support the wealthy in achieving it.
GenX here, sounds like me a few decades ago, counting the pennies and balancing everything, and not completely succeeding.
Also Gen X and what we had was hard compared to the Boomers but what Millenials and Gen Z have is far worse. This really is apples and oranges going on here.
Another Gen X here, yes, you are right, although being a Gen-Xer in the third world is/was not at all easy, even compared to millennials and Gen Z in the first world.
In any case, the title says “financial success” where it should read “survival skills”.
So… Just keep at it and it will work out? House, spouse, dog, picket fence and all that?
Sorry bud, looks like they ran out of internet. o7
…i bought a house in my mid-fourties, so yeah, i guess that’s eventually a thing…
(won’t be able to retire before i drop, though)
For many it will. Incomes are increasing in real terms and unemployment remains at historic lows. We also just came through a decade of historically low rates which allowed generations of people to buy expensive homes.
Unfortunately those low rates, the neoliberal practise of high immigration, and NIMBY zoning laws have led to historically expensive housing and rent. Instead of war, that is this generation’s biggest challenge.
Millennial living that life right now. Assuming I stay on track, I might be able to buy a house when I’m in my 40’s and literally work until the day I die.
Just save gold and silver, and wait for the market to collapse, then trade it for houses. So many houses. So much gold and silver.
Same here. The struggle was real.
I’m not sure who the article is referring to, but pretty much every Gen Z person I know lives at home with their parents. So not really a strong point being made here. Oh, it’s fortune. That explains it.
From experience, fully 75% or more of what comes out on Fortune is bootlicking in disguise of journalism.
Gen Z is as old as like 26. There are plenty living on their own.
I’m 26 and I’ve been living on my own for 4 or 5 years now. I’m poor as shit and can’t get ahead on debt, I wish I had the opportunity to live at home because I’m going nowhere right now and I’m making what would be considered a decent amount of money for my age and position. Shit is miserable.
I’m not much older than you and I feel you. I actually make 6 figures which I thought would make me very comfortable, but I incurred a lot of debt in the pursuit of making this much money which has been strangling me up the ladder for years. The cost of food, gas, and housing has been rising just as fast as my salary without any lifestyle changes except to accommodate my job, so paying down the debt only gets harder. I remember years ago making hardly any money daydreaming about finishing school and getting established in my career and finally having money, but honest to god man I’m probably more broke now than I was then.So theoretically, I make very good money but I won’t actually get to keep any of it for like another 10 years at this rate.
If I could move back in with my parents for like… a year or two I would be so golden lol.
Almost all of my 26-and-under co-workers are living at home. Not everyone immediately moves out at 18, and with the sky high housing cost in this area I wouldn’t even say ‘most’. Even for university, some of these co-workers have degrees but still live at home.