The idea feels like sci-fi because you’re so used to it, imagining ads gone feels like asking to outlaw gravity. But humanity had been free of current forms of advertising for 99.9% of its existence. Word-of-mouth and community networks worked just fine. First-party websites and online communities would now improve on that.

The traditional argument pro-advertising—that it provides consumers with necessary information—hasn’t been valid for decades.

      • blackn1ght@feddit.uk
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        10 days ago

        And how do you do that en-masse? How do you spread the word to people by word of mouth who haven’t heard of your product/service?