The idea feels like sci-fi because you’re so used to it, imagining ads gone feels like asking to outlaw gravity. But humanity had been free of current forms of advertising for 99.9% of its existence. Word-of-mouth and community networks worked just fine. First-party websites and online communities would now improve on that.
The traditional argument pro-advertising—that it provides consumers with necessary information—hasn’t been valid for decades.
Communication isnt advertisement. Depends on the type of business dude. Theres a thing called word of mouth.
And how do you do that en-masse? How do you spread the word to people by word of mouth who haven’t heard of your product/service?