I believe it is making light of the fact that this is the direction we are heading in as a society. See the recent ford patent that listens to you while you are driving to serve ads over your stereo, the $800 child’s toy that will now be nothing but e-waste, BMW having you “subscribe” to your heated seats, or a more relavent to this conic example, the thousands if not millions of new “smart” devices that now require an app to perform functions that older technology could perform without needing a smartphone.